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News & Updates

Stay up to date with the latest developments, features, and announcements from Reactional.

News

Reactional Music partners with Unity China for HMI Demo 5.0 at Auto Shanghai 2025

Auto Shanghai 202523 April – 2 MayHall 8.2H, Booth No.8BG100 For Mandarin version, click here Interactive music and music personalization in automotive next generation Immersive Cockpit with Reactional Music and TUANJIE ENGINE Real time procedural interactive music from any data parameter. Live vehicle data, visuals, lighting, driver data and events, synced with individual personalised music and audio […]

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Press Releases

Ninja Tune, a Leading Independent Music Powerhouse, Announces New Partnership with Reactional Music

Will bring Ninja Tune closer to the world’s 3.5 billion gamers and $125.7 billion global in-game economies.  New technology enables music rightsholders to reach audiences through personalised gaming experiences.  Reactional and Ninja Tune preview partnership with a unique in-game demo** featuring Coldcut, The Death Set and The Qemists Tuesday 18th March 2025/….Ninja Tune, a global […]

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Blog

From Music Jam to Interactive Game Music in 10 Minutes | Unreal Fest 2024

Watch this recorded session from Unreal Fest Seattle 2024 that features a live music composition and game soundtrack creation session between a music artist and game developer using Unreal Engine, MetaSounds, and the Reactional rule-based music engine. A commercial music artist creates music on stage that is then rendered from hard coded to fully interactive […]

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Blog

Composing for procedural systems and designing music interactivity

Take a deep dive into the Reactional Music System Tutorials with our chief product officer Jonas Kjellberg. Reactional Composer Tutorial – 1. Composing for Procedural systems In this first part of the Reactional Composer Tutorial sessions, we will dive into how to set up your session, and compose, so that your music can import into […]

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Press Releases

World’s largest classical music record label, Naxos, partners with Reactional Music on music personalisation for gaming

Game developers will be able to access Naxos’ classical, cultural, world, folk and regional music catalogues in a significant expansion of Reactional’s music delivery platform Naxos to explore creating interactive soundtracks for all interactive platforms Wednesday 23 October 2024/… Reactional Music, the interactive music personalisation engine and delivery platform that connects the worlds of music […]

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Blog

Adding interactive music to your game in 10 minutes – Unite Barcelona 2024 talk

Reactional Music Chief Product Officer Jonas Kjellberg’s talk at Unite 2024 in Barcelona (September 2024) explores how composed generative music is enabling game developers to create interactive music in their games in minutes. Jonas also explores how to use Reactional’s Platform to create interactive music from original composition as well as music personalisation for the […]

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Press Releases

Commercial music rendered fully interactive and game ready in just minutes using Unreal Engine, Metasounds and Reactional Music

From Music Jam to Interactive Game Soundtrack in 10 Minutes. Denver trio LVNDR.SOUND create a world first  7th October 2024. Unreal Fest 2024 Seattle played host to a world first in game audio with live music composition and game soundtrack creation between a music artist and game developer using Unreal Engine, MetaSounds and the Reactional […]

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Press Releases

Beggars Group and Reactional Music partner to deliver music from some of the world’s leading independent artists to the next generation of games

Beggars Group, independent music pioneers, signs with Reactional Music Changing consumer habits and new technology driving opportunity for music to take its place in in-game purchase economies worth $125.7 billion  24 September 2024: Reactional Music, the rule-based music personalisation engine and music delivery platform that connects the worlds of music and games, has signed a […]

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Press Releases

Reactional Music brings interactive music and music personalisation capability to Unity for game developers

Reactional’s Unity platform opens up a new wave of creativity, interactive music, music from key commercial labels and a new generation of deeper and more immersive games  San Francisco, US / Stockholm, Sweden 17 July 2024 (14.00hrs CET) — Reactional Music, the rule-based music engine that connects the worlds of music and games for game […]

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News

Upcoming events: Develop, Unite, China Joy, Gamescom

Find out more about creating interactive music, turning music into a revenue stream and how music personalisation can help developers create more immersive gaming experiences. The Reactional team will be at the following events this summer: Reactional Music’s rule-based music engine for Unity and Unreal allows music and audio to be generated live around the […]

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